02.04.08
Identity Theft Protection
There have been stories in the news lately of computers being stolen with lots of sensitive information including social security numbers. I have seen at least three stories in the past couple of weeks where thousands of people’s personal information was accessed or stolen, and there has been a lot of buzz about identity theft. During these times of increased personal information security breaches, lifelock is one company that has been on TV and in the news as well.
When Aron was looking into adding identity theft protection with his insurance company online, a commercial for lifelock came on TV that showed the founder of this company putting his social security number on a large bus and running it around a big city. Advertising your social security number in front of thousands of people would seem quite absurd to those of us who are familiar with the various ways it can be used to steal identity, get false credit, and otherwise use someone else’s information to do bad things.
The lifelock company has several experts in from various working working to keep people from becoming a victim of identity theft. They keep up with the major credit bureaus and keep on eye on your credit and have a million dollar guarantee. This is a pretty amazing guarantee, so you know they are working hard with lots of technology to make sure that people do not have ill effects from a personal information breach. After researching the lifelock company more I was impressed to find out they go the extra mile with a wallet lock service that will replace your important documents contained in your wallet should it become lost or stolen.
Lifelock is doing big things, and as a very new company that just started in 2005 they are already gaining the attention big investment firms, as Goldman Sachs Group recently funded them with 25 million dollars. It seems that this s a company that will be around for a while and should keep the trust of everyone who uses them.